Finally HD Radio is becoming more than just something for radio geeks, as it begins to be included in mainstream devices, at prices that people would pay for the device anyway, with or without HD Radio. A few examples below.
Insignia (Best Buy) shelf system with AM/FM, CD, MP3, WMA, AND HD Radio...just 150 bucks (a bargain with or without HD) http://www.bestbuy.com/site/olspage.jsp?skuId=8464663&st=HD+Radio&type=product&id=1184768163934
Sony High Quality Stereo Table Radio WITH HD (High end table radios are already established bestsellers for companies like Bose, Cambridge Soundworks, Tivoli, and PolkAudio). http://www.bestbuy.com/site/olspage.jsp?skuId=8383554&st=HD+Radio&type=product&id=1179165802720
Dual car stereo with HD for 89.99 (also plays cd, mp3, and wma...again, a great buy with or without HD) http://www.bestbuy.com/site/olspage.jsp?skuId=8384394&st=Dual+Radio&type=product&id=1179531591062
These are MAINSTREAM products, at prices that people routinely pay for such devices. With more products like these, HD can't help but become mainstream, as more and more Americans discover they actually "already have it".
"Honey, this light that says "HD Radio" is on. I think it sounds better. What does that mean?"